A formidable 5G force: Three and Activision partner to showcase the future of online gaming in the UK
Wednesday, September 18, 2019: Three and Activision announce a new partnership that will see Three’s new ultra-fast 5G home broadband deliver an optimum online experience for one of the most popular games in the world – the much-hyped launch of Call of Duty®: Modern Warfare®, available October 25.
Set to revolutionise the future of gaming, 5G will give Call of Duty players the optimum online experience, where split second decisions mean the difference between winning or losing. Gamers using Three’s 5G home broadband will get plug-and-play access to seamless online gaming and super smooth gameplay, where the only thing limiting a superior performance, will be the player’s skill.
To celebrate the partnership, Call of Duty: Modern Warfare Beta codes have been released to Three customers via its wuntu rewards app*. Available for Playstation 4, Xbox One and PC players, each early access code combined with Three’s new 5G home broadband means you can immediately experience a quick download and then a super-slick, first look at Call of Duty®: Modern Warfare®, giving you loads of time to make the most of the final days of the Beta period.
Three customers will also have access to a bonus in-game item, a jet-themed weapon charm.
A 5G connection is a step change in what people have been accustomed to from a mobile connection to date and it paves the way for a whole new level of gaming and live streaming without the all too familiar stuttering, annoying freezing and dull loading bars that we have all become used to. Whether playing on console or PC, Three customers can put 5G through its paces versus the standard wired home broadband connection to witness the speeds for themselves.
This partnership cements Three’s continued expansion of its 5G home broadband service – the first stage in building the UK’s fastest 5G network. It also showcases Three’s long-term commitment to enhance the gaming and home entertainment experience for customers, which at £35 per month delivers truly unlimited data, so you can play, stream, download and connect all your devices and apps without any restrictions or worries about data. Plus with the option of same day delivery** and a simple plug and play set-up, you can make the most of your Beta access.
Shadi Halliwell, chief marketing officer at Three, said: “Ultra-fast speeds are a priority for seamless streaming of entertainment especially gaming. Three is delivering a 5G experience that can’t be beaten which makes us the natural choice for one of the world’s leading games’ publishers.
“Customers also don’t want restrictions around how they consume entertainment and with 5G it’s important everyone can explore all its exciting possibilities without worrying about incurring hidden data costs. The combination of our superior 5G network that comes at no extra cost, our truly unlimited data plan and this fantastic partnership with Activision, means gamers can play the world’s most popular game without boundaries and simply concentrate on their chosen mission.”
Lee Godfrey, Call of Duty UK Senior Brand Manager at Activision, said: “We’re excited to be partnering with Three in the UK. Their commitment to delivering the very best player experience through its ultra fast 5G Network, is a perfect match for Call of Duty: Modern Warfare.”
Three‘s customers will benefit from the vast 5G capacity, reliability and speeds that only Three has access to, due to the amount of spectrum (airwaves) it owns. Three is the only UK network that has 100MHz of contiguous spectrum that supports ultrafast speeds and enables a better customer experience of the power and potential of 5G.
Notes to Editors
All media enquiries to be directed to Three’s Press Office firstname.lastname@example.org / 0207 490 3449
wuntu is Three’s offers and rewards app exclusively available to Three customers via UK registered App Store or Google Play accounts. Compatible with iOS 10.3 and Android 5.0 or above only. Not available via iPad or other tablet devices. Promoted products and services often provided by third parties.
The types of rewards and offers available on Wuntu cater for all tastes and quirks and are spread across a number of different categories, including travel, taste, entertainment and technology. So whether you’re a foodie who loves dining-out, a jetsetter with constant wanderlust, or a gadget-obsessed techie, there’s a reward out there for you.
Headquartered in Santa Monica, California, Activision is a leading global producer and publisher of interactive entertainment. Activision maintains operations throughout the world and is a division of Activision Blizzard (NASDAQ: ATVI), an S&P 500 company. More information about Activision and its products can be found on the company’s website, www.activision.com or by following @Activision.
Cautionary Note Regarding Forward-looking Statements: Information in this press release that involves Activision Publishing’s expectations, plans, intentions or strategies regarding the future, including statements about the expected availability, features, functionality, and content for Call of Duty: Modern Warfare, are forward-looking statements that are not facts and involve a number of risks and uncertainties. Factors that could cause Activision Publishing’s actual future results to differ materially from those expressed in the forward-looking statements set forth in this release include unanticipated product delays and other factors identified in the risk factors sections of Activision Blizzard’s most recent annual report on Form 10K and any subsequent quarterly reports on Form 10-Q. The forward-looking statements in this release are based upon information available to Activision Publishing and Activision Blizzard as of the date of this release, and neither Activision Publishing nor Activision Blizzard assumes any obligation to update any such forward-looking statements. Forward-looking statements believed to be true when made may ultimately prove to be incorrect. These statements are not guarantees of the future performance of Activision Publishing or Activision Blizzard and are subject to risks, uncertainties and other factors, some of which are beyond its control and may cause actual results to differ materially from current expectations.