Three has joined the Conspiracy For Good (CFG).  One of the leading mobile broadband providers in the UK, Three, will be providing free mobile calls and internet access to Conspiracy For Good’s charity, ‘Kids Company’ as part of its innovative Community Network Project. Three and Nokia will work with Kids Company to establish a mobile loans programme that will benefit  socially and digitally excluded young people supported by its London youth projects.

 

Three is joining the new entertainment experience created by Emmy award winning transmedia storyteller and “Heroes” creator, Tim Kring and powered by Nokia’s Ovi platform. Uniquely interwoven into the live action, Three have helped power the Conspiracy For Good events, which have taken place in 

London using Nokia’s Point & Findtechnology.

 

Kids Company www.kidsco.org.uk provides practical, emotional and educational support to thousands of vulnerable inner-city children and young people each year. Three will provide free credit for calls and mobile broadband dongles and Nokia will provide 30 Nokia 5230 handsets to help Kids Company and its children remain connected to each other.

 

"We are delighted to be able to use the power of our network to support Kids Company and Nokia’s Conspiracy For Good.  This partnership is exciting opportunity to show how Three's Community  Network project  can demonstrate the benefits of being connected and improve the life chances of those people who have little or no experience of the internet " . Said Julie Minns  Head of Public Policy

 

Camila Batmanghelidjh, founder and director of Kids Company, said: “Disadvantaged young people prioritise their money for food, travel and clothes. It then runs out, leaving them without access to the digital revolution. Nokia and Three have just helped create a bridge, transforming disadvantage into delightful advantage.”

 

Utilising Nokia’s Ovi platform, the new entertainment experience allows participants to become part of the story, find tools and clues to move the narrative forward both in the online and real worlds.

 

The Backstory  (Fictional Plot)

Over the decades, members of Conspiracy For Good have been reputed to be quietly and effectively doing good in the world's most troubled areas. But CFG is not without enemies, and it is now under fierce attack by Blackwell Briggs, a London-based multinational company committed to advanced infrastructure development and security services. For help, CFG turned to Kring, a master storyteller, to share their story, recruit new members to read the signs, and bring down Blackwell Briggs.

 

About the Conspiracy For Good

The Conspiracy For Good, created by Tim Kring (“Heroes”) and powered by Nokia’s Ovi Platform is a global movement for change driven by a story, a legendary narrative that blurs the lines between fiction and reality, compelling the audience to become a part of the plot and adventure with real world outcomes.  Every participant has the ability to impact the outcome of this story and effect positive social change. This pilot “Read the Signs” combines story, community, alternate reality gaming (ARG), music, and social cause and  will be played out on web sites, mobile devices, at live meet up interactive theatre events in London and, ultimately creating social and educational change in Africa for the Chataika Basic School, located in the village of Chataika in eastern Zambia. More information can be found at www.conspiracyforgood.com.

 

About Three

About Three 

UK: Three is a communications company focused on bringing the benefits of the internet to mobile communications. We offer attractive pricing and give our customers the widest choice of ways to stay connected at home or abroad. To do this we're building the 

UK's best high-speed mobile broadband network. Three UK is a member of the HWL group of 3G companies, which include 3G operations in Australia, Austria, Denmark, Hong Kong, Indonesia, Ireland, Italy, Macau and 

Sweden. 

 

Three’s community network project provides free mobile broadband to individuals and organizations working with or providing services to people who may be socially, economically and digitally excluded, The project aims to demonstrate the benefits of being connected and improve the life chances of those people who have little or no experience of the internet.

Three facts about Three: 
- Three launched the 

UK's first 3G network offering national coverage for calls and texts, and has over 93.95% population coverage for 3G services. As we consolidate our radio access network with T-Mobile we expect to reach almost complete 

UK population coverage for 3G by the end of 2010. 
- Three has more than 5.8 million active customers in the 

UK and over 26.8 million worldwide. 
- Three is the UK market-leader for Mobile Broadband, and came first in the most recent YouGov survey of Mobile Broadband customers.For more information about Three UK, please visit www.three.co.uk or call the Three Media Office on 0845 6038333. 

 

About Kids Company

Kids Company is a charity founded by Camila Batmanghelidjh in 1996 to provide practical, emotional and educational support to vulnerable children and young people. It supports 14,000 children through two drop-in centres, a post-16 education academy, a therapy house and work in 38 inner-city schools. For more information visit www.kidsco.org.uk.